@LoïseGousset



Osmo

Proposal for a branding in Bedandy Agency 

An SCPI ( a real estate investment company that collects money
from a large number of investors in order to acquire and manage real estate assets for rental). The brand's challenge is to create
a connection between finance and the environment.
Osmo's strength lies in creating positive synergies between real estate, finance and energy expertise.








This combination of finance and energy develops symbols illustrating
Osmo's promises and actions, while retaining the sustainable aspect.

Osmo uses a gradient palette to illustrate the synergy and positive energy of this SCPI. These colour combinations generate movement and evoke Osmo's effervescence.

























I’m Loise Gousset —a junior Art Director
and Designer based in Paris


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